✉️
My name is Hakeem. I’m 28, almost 29, and I’m restarting a clothing company that once kept me alive.
New Future was born in July 2019 — a time when I was searching for meaning. Just months later, on December 14th, I attempted suicide. The brand became more than an idea after that. It became a lifeline. A reason to keep moving when I felt like I couldn’t.
Now, relaunching just 13 months away from my 30th birthday, this feels symbolic. A chosen destination. A marker of survival and transformation.
I’m still on break from barber school with plans to return in September. That path matters to me. But New Future is where I pour my passion, my resilience, and my drive. It’s not just clothing. It’s a reminder to break glass ceilings, to believe, and to take steps forward every day.
This brand is about survival, growth, and vision. It’s for anyone fighting their way forward.
Because everyday is the future.
— Hakeem
Founder, New Future